I admit, I am more confused than ever, but I am more okay with being confused than before. As I was talking to people in my Art Booth at Armature at holiday art shows and craft fairs over this shopping season, one thing remained clear – the reason I started creating art angels in the first place. I want people to have an understanding of what their guardian angel looks/feels/senses like; to give them a link, a connection to start their own journey. I don’t claim that I can see physical angels or that they come to me when I call them and we have full conversations, but I do know that the artistic fiber art angels I create touch people’s hearts. They strike a chord, they stir up a memory, they pluck at a heart string, etc. So I know I am at least on the right track. And yes, I believe my creations are talented and artistic and fun, I love doing them. But are they what angels actually look like? I have no idea. What I do know is that they are what they need to look like to touch someone’s heart.
In fact, I did not sell that many of my angels and fairies this season. Sales were down on Etsy and at the shows. I was having a conversation with a successful artist here in Bend and he said “they key is to find your target audience”. Hmmm… That is a good question. The people who bought angels on Etsy and the people who bought them in my booths had at least one thing in common – the angel was for someone special. When I explain that the guardian angel I am creating an artistic rendition of comes to me in color, texture, size, personality, and not a name, it becomes a whole new concept to them – this is a truly unique way to connect with that angel and bring some joy-peace-closure-comfort-smiles-giggles to someone. They don’t think “Oh, cool artist and art.” (Well, hopefully they do at little…)
So what am I then? An artist? An angel channeler? I guess I am both, but primarily I am a delivery person. I am a connector. I connect people with angels, hopefully lighting a spark within their hearts to start their own confusing angel journey. So for my mission of “putting a guardian angel in every person’s home”, I am off to find the best way to reach my target audience. Wish me luck, no wish me clear guidance from my guardian angels, I am sure they are exhausted from telling me and me simply not hearing them :).
Angel Blessings to you all,